[CMake-Promote] The Law Of Focus

[Brandon J. Van Every]

Andy Cedilnik wrote:
>
>       Andy
>
> Brandon J. Van Every wrote:
>
>> Bill Hoffman wrote:
>>
>>> http://software.ericsink.com/20040129.html
>>>
>>>> From the same web page, some words about marketing:
>>>
>>> http://software.ericsink.com/laws/Immutable_Laws_Marketing.html
>>>  
>>>
>> As I read these over, I find myself usefully drawn to The Law Of 
>> Focus.  If CMake were to try to cause 1 word to be associated in the 
>> customer's mind about it, what should that 1 word be?
>
> Simplifiocity
>

On the serious side, what about

  "CMake works" 

This thought is triggered by the KDE guys dumping SCons in favor of 
CMake.  "It works" is perhaps the word worth owning.  Also, once the KDE 
guys are fully committed to CMake and have some results, we need to do a 
whitepaper on why they switched from SCons to CMake.


Cheers,
Brandon Van Every